Peach it!

I have the Tumblr app installed. I know that I have the Twitter app installed. But I don’t want to go open those apps every single time I want to view some piece of content. I just don’t. I like the web. Changing apps inside of a mobile device feels more cumbersome to me.

Also, I think it should be noted, that I’ve never seen the anti-pattern to this applied anywhere.

No one, not a single person, will open a Twitter app on their phone only to see a triggered message asking them if they want to view that content on the web.

Tumblr doesn’t do it.
LinkedIn doesn’t do it.
Facebook, nope.

I don’t understand why this is so hard. I want to view the content of least resistance. If I’m in the app, let me stay in the app. If I’m on the web, let me stay on the web. Don’t make me second guess myself.

The content of least resistance, I’ve never heard it worded so perfectly.

No one ever anywhere has clicked on a link on their phone, had the content right there waiting for them, and decided to download and/or open the app to view whatever it was instead.

Stop it. Please.

Posted by James Poling

A socialist, tinkerer, thinker, question asker and all around curiosity seeker. If you'd like to reach me you can use the contact link above or email me at jamespoling [at] gmail [dot] com.

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